Internet Fusion brings Extreme element to Lincolnshire Business Awards

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Locally based online retailer, Internet Fusion Ltd, is making a bid for recognition of its achievements in its tenth anniversary year, by entering the Large Business of the Year category at this years Lincolnshire Media Business Awards.

Locally based online retailer, Internet Fusion Ltd, is making a bid for recognition of its achievements in its tenth anniversary year, by entering the Large Business of the Year category at this years Lincolnshire Media Business Awards.

Regarded as the perfect platform for celebrating the success stories of businesses throughout the region, The Lincolnshire Media Business Awards recognises businesses of all sizes and notable business people that have gone the extra distance to contribute to excellence in their company.

Established in 2005, the Louth based retailer started out as a humble garage-based business with a few push scooters to sell. But now Internet Fusion has become one of the leading online action sports lifestyle retailers in the UK with global recognition and a huge following. Predominantly an action sports and lifestyle retailer with products including surf gear, snowboarding apparel and skate equipment, Internet Fusion has expanded into other markets in recent years with successful websites including ExtremePie.com, webtogs.com and the leading online military, outdoor and professional workwear site, nightgear.co.uk.

One of the company’s directors, Martin Brailsford explains:

This year marks Fusion’s ten year anniversary and what better way could it be marked than with a win at the Lincolnshire Media Business Awards.

We’re exceptionally proud of what we’ve achieved in our ten years but it hasn’t been without hard work and a huge team effort from everyone involved in the Fusion Family.

We’re a bit different from other businesses and we have a unique approach to how we run things but it works. Our staff come to work in a relaxed environment where they’re effectively their own boss, but we’re there to help when its needed. It’s been this way from the beginning and we’re not planning on changing that; If it’s not broke, don’t fix it.

The Large Business of the Year Award recognises progress in terms of growth and development for businesses over 3 years old with an annual turnover or more than £5m, Internet Fusion ticks all of the boxes thanks to innovation, acquisitions and staff development which has all contributed to one of the best kept secret success stories in Lincolnshire.

Martin adds:

Unless you’re into extreme sports, you’re an outdoor enthusiast or military personnel, the chances are that most people in Lincolnshire don’t know who we are or what we do. But we’ve been here for a decade now and despite achieving impressive growth and international success, we’ve been in the background; we think its time to make some noise about who we are, and what we do. But more importantly, what else we’re going to do.

For further information please visit internetfusion.co.uk or contact Sammy Pearson at sammy@internetfusion.co.uk.