Hull Hosts the Global Launch of Locally Designed Gaming Technology

Hull Hosts the Global Launch of Locally Designed Gaming Technology

The Platform Studios, a collective of game developer companies based in Hull, are to launch a new virtual reality (VR) hardware device on the opening day of Platform 2014 this week along with bespoke software commissioned by The Arts Council for this exciting new visual medium.

Andrew McCartney, CEO in residence at Microsoft Ventures, described the virtual reality device as

“the most exciting and disruptive piece of hardware”

to enter the VR gaming market.

The hardware, ViSR ™, is the latest development in visual immersion technology, pioneering the way for versatile and high-end design in the entertainment experience. Visual immersion allows users to step into and engage in a digital world, enhancing the user experience.
Designed and developed as part of the Hull Initiative in partnership with Gateway Interactive, Garthwest and commissioned by the Arts Council, the new technology marks the next step in Hull’s journey to become the UK’s centre of gaming innovation.
This year’s event on November 14 and 15 is hoping to attract 6,000 visitors, providing young people of Hull individual access to leading national and international figures of the gaming industry through a range of workshops. The showcase will take place across Hull College campus venues and Hull Guildhall, encouraging visitors and local enterprises to consider specialising in the multi-billion pound global industry of gaming and content creation.

Louis Deane, CEO at ViSR VR, will be speaking at the launch.
Lindsay West, founder of Platform Expos, said:

“Our aim is to encourage local creative talent to make an impact nationally and globally, to put Hull on the gaming industry map in time for 2017, and showcase global video games and technology achievements made by local students.It promises to be our best event yet; we want people to come and experience that the gaming industry is becoming a reality in our city.”

Platform Expos, now in its fifth year, have recently launched Platform Doha at The University of Qatar, making international connections in the gaming industry.
The event will offer access to a series of workshops including game development, programming, creative writing, art and design, sound design, business management, and marketing.
Speakers include:

  • Lee Stott, technical evangelist and head of UK gaming at Microsoft;
  • Phil Benson, managing director at Xing Smoothies;
  • Jenny Eckloff, communications manager at Gateway Interactive;
  • Hayden Beardall, freelance sound designer;
  • Marie Kell, partner at Andrew Jackson Solicitors.
  • To celebrate this year’s Expo, Platform invites people to join a Zombie Walk around Hull City Centre, departing from Hull College on 14 November at 6pm, where collections will be held for BBC Children in Need.